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Q.

What’s more awkward than sharing a ride with a stranger?

A.

Speed dating a stranger in a ride

IDEA

Badoo wanted to raise brand awareness of the dating app across social media

EXCITEMENT

We developed a format whereby members of the public were invited into our ‘car of love’ to speeddate a random stranger in between their stops. We shot a total of 12 dates in a single day, making a total of 4 episodes to be distributed across Youtube, Facebook & Instagram.

EXECUTION

A number of brilliantly awkward speed dates

Over 1 million
views

True love (we can’t promise this one)

More work

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