Q.
Is it soccer or football?
A.
We’ll let you answer that one
IDEA
NFL wanted to raise the brand awareness of American Football in the UK in time for the Superbowl LIV.
EXCITEMENT
We flew Chunkz & AJ out to Baltimore to be thrown in during the playoffs to learn as much as they can about the sport, the fans, and the Baltimore Ravens before Super Bowl LIV.
They had one question on their mind that they needed answering…is it football or soccer?
EXECUTION
Over 1 million views
Over 20k engagements
We still don’t know who is right…football or soccer?
